What matters to us this week including Nike, Amazon and Tencent Music Connects heads to SXSW

All that matters from the week ending March 8th

The music industry stories that mattered to us this week including the Korean music boom plus Tencent Music Entertainment and Music Matters take China to SXSW

Tencent Music Connects heads to SXSW!
In 2018, Tencent Music Connects promised to take China to the world. Next week, Tencent Music’s Andy Ng leads a China music panel produced by Music Matters at SXSW. Check it out

And in other news…

The sports industry stories that mattered to us this week including NBA/Alibaba deal, EPL/Facebook no deal, WWE and F1

Premier League standstill with Facebook
Having outbid its rivals, no agreement on renewal terms means the EPL now needs to find a partner, and fast. BeIN and FOX Sports Asia prepare to be wined and dined!

And in other news…

The gaming industry stories that mattered to us this week including Nike, ESL, Tencent and cloud gaming

Nike signs 4 year sponsorship with China’s LOL
Adidas and Puma embraced esports already but Nike seemed sceptical. Perhaps the significant global esports audience swayed them?

And in other news…

The digital industry stories that mattered to us this week including JD.com/Google, Facebook, Alibaba, Apple and Disney

JD.com launches online store with Google
In an ongoing attempt to take on Amazon and Alibaba, the no. 2 Chinese ecommerce retailer’s under the radar tie-up, Joybuy, means it will now sell products directly into the US

And in other news…

The marketing industry stories that mattered to us this week including Amazon, Weibo, Twitter and Puma

Amazon is the influencer platform of the future
Forecast to grab nearly 9 percent of 2019’s digital ad market, it has it own influencer programme and a multifaceted strategy towards leveraging influencer marketing and the influencer economy

And in other news…

Copyright © BRANDED LTD 2019, All rights reserved.
marketing@branded.live | allthatmatters.asia
Singapore | Hong Kong

Leave a comment